This is my final animation. I used the song L.O.V.E. by Nat King Cole because I figured it fit the commercial perfectly. I found this project to be the most difficult but it was also a lot of fun making the animation and seeing how everything is put together. With no background in how to do an animation I'm very pleased with how this animation turned out.
Monday, April 23, 2012
Final Animation
This is my final animation. I used the song L.O.V.E. by Nat King Cole because I figured it fit the commercial perfectly. I found this project to be the most difficult but it was also a lot of fun making the animation and seeing how everything is put together. With no background in how to do an animation I'm very pleased with how this animation turned out.
Monday, April 16, 2012
Screenshot Animation
This is the first screen shot of my animation. I'm going to show the couple floating up into the air and change the background to the Tampa skyline. I might make the balloon bigger in this scene but I really wanted to show the couple in the balloon, so that way you could see them. This will be the first scene of my commercial.
Monday, April 9, 2012
Wednesday, April 4, 2012
5 Commercial Ideas
1. My first idea is to have a hot air balloon floating from the ground and going up into the sky and then when it reaches the top of the sky, the balloon will pop and the next screen will show the "Champagne Dreams" logo.
2. My second idea is where a couple is sitting down drinking a bottle of the champagne dreams champagne and then it does a flashback to when the couple was in the air balloon and then flashes forward to the couple smiling. The last scene is the "Champagne Dreams" logo.
3. My third idea is showing a family sitting at home thinking of an idea for vacation and then it flashes to the hot air balloon scene. I want the hot air balloons really known instead of the champagne in this commercial because I think the hot air balloon is more family friendly. I would still show the logo at the end though.
4. My fourth idea is like the 2nd idea except it's an old couple, and they flash back to their hot air balloon experience except their experience is shown when the company first started so clothing and things on people might be a bit different. I still want the logo in the last scene and I still like the flash back and flash forward effect.
5. My fifth idea is really showing the champagne bottle, maybe showing the champagne bottle oozing over the glasses and really showing how great the champagne is.
2. My second idea is where a couple is sitting down drinking a bottle of the champagne dreams champagne and then it does a flashback to when the couple was in the air balloon and then flashes forward to the couple smiling. The last scene is the "Champagne Dreams" logo.
3. My third idea is showing a family sitting at home thinking of an idea for vacation and then it flashes to the hot air balloon scene. I want the hot air balloons really known instead of the champagne in this commercial because I think the hot air balloon is more family friendly. I would still show the logo at the end though.
4. My fourth idea is like the 2nd idea except it's an old couple, and they flash back to their hot air balloon experience except their experience is shown when the company first started so clothing and things on people might be a bit different. I still want the logo in the last scene and I still like the flash back and flash forward effect.
5. My fifth idea is really showing the champagne bottle, maybe showing the champagne bottle oozing over the glasses and really showing how great the champagne is.
Tuesday, April 3, 2012
Commercial Evaluations
1. http://www.youtube.com/watch?v=FPPk81kBSR4
M&M Superbowl Commercial
What is the visual style of the film (animated, live action, stop motion)?
Live Action and Animation, they use real people but also the M&M animations
What is the tone (happy, sad, scary, funny)?
Funny, I think this commercial is really funny and I think other people thought so too.
What is the product they're selling?
M&Ms
Who is their Target Audience?
Anyone, probably more adults so that way they can understand the joke and more adults tend to watch the superbowl but anyone can eat M&Ms.
What is the 'problem' that the product is solving?
I don't think there is a 'problem' they are trying to solve in this commercial, they just want to sell their product in a lighthearted funny commercial
How does the commercial talk about these problems?
Again, I do not think they are solving a problem.
Is there a Narrator? If so, is the narrator a voice over (off screen) or a character on screen?
There is a voice for the brown M&M and the red M&M but all other voices are the human actors/actresses and it is a voiceover.
Do you feel that the commercial is successful? Why?
Yes, I think this commercial is really successful, it is funny and gets the product they are trying to sell across in a short and timely manner and it keeps the viewer engaged because this commercial is funny.
2. http://www.youtube.com/watch?v=mS_fc5XVjkc
Gap Kids Christmas Commercial
What is the visual style of the film (animated, live action, stop motion)?
Live action, there are kids singing and dancing
What is the tone (happy, sad, scary, funny)?
This commercial is meant to be happy however, I find it extremely annoying and I can't stand the commercial.
What is the product they're selling?
Gap Kids Clothing
Who is their Target Audience?
Parents and young girls.
What is the 'problem' that the product is solving?
This commercial does not solve any problems either, however the problem about the commercial is that the song the girls sing is annoying and there is screaming the background. I just think it is obnoxious and to overdone.
How does the commercial talk about these problems?
Again, there are no problems they are trying to solve.
Is there a Narrator? If so, is the narrator a voice over (off screen) or a character on screen?
There is no narrator.
Do you feel that the commercial is successful? Why?
No, I don't think this commercial. It is obnoxious and to overdone and the song they sing is annoying. Along with the screaming in the background. I just find this commercial annoying and when I see it, i want to turn it off.
3. http://www.youtube.com/watch?v=BZJ1KVMLjpo
Chevron Gas Commercial
What is the visual style of the film (animated, live action, stop motion)?
Animated
What is the tone (happy, sad, scary, funny)?
I think this commercial tries to stay happy but also informative.
What is the product they're selling?
Chevron Gas.
Who is their Target Audience?
Anyone who drives a car.
What is the 'problem' that the product is solving?
They are trying to make their gas sound like it is the best for a persons car.
How does the commercial talk about these problems?
They talk about where the gas comes from and how how happy they are with their gas.
Is there a Narrator? If so, is the narrator a voice over (off screen) or a character on screen?
Yes, an offscreen narrator.
Do you feel that the commercial is successful? Why?
I think this commercial is successful, it came out in 1979 and I think for its time it is really successful and gets the point across.
4. http://www.youtube.com/watch?v=LamtBiGLzI8
Apple iPhone Commercial
What is the visual style of the film (animated, live action, stop motion)?
Live action
What is the tone (happy, sad, scary, funny)?
Happy and content
What is the product they're selling?
Apple iPhone
Who is their Target Audience?
Anyone, primarily adults.
What is the 'problem' that the product is solving?
They are showing how much they can do on their iPhones and how great they are.
How does the commercial talk about these problems?
It talks about how the iPhone easily solves all the problems and hassles.
Is there a Narrator? If so, is the narrator a voice over (off screen) or a character on screen?
Yes, there is an offscreen narrator.
Do you feel that the commercial is successful? Why?
Yes, I think this commercial is successful, because I have an iPhone and a majority of people I know have an iPhone as well. I think this commercial shows that people would be lost without their iPhone.
5. http://www.youtube.com/watch?v=umczO5Y5Av0
Fancy Feast Proposal Commercial
What is the visual style of the film (animated, live action, stop motion)?
Live action
What is the tone (happy, sad, scary, funny)?
Happy and heart warming
What is the product they're selling?
Fancy Feast Cat Food
Who is their Target Audience?
Anyone with a cat
What is the 'problem' that the product is solving?
They are not solving a problem is this commercial.
How does the commercial talk about these problems?
There is no problem in this commercial.
Is there a Narrator? If so, is the narrator a voice over (off screen) or a character on screen?
There is no narrator, just background music.
Do you feel that the commercial is successful? Why?
I personally love this commercial. I think it is cute and heart warming. They put a lot of thought into it and I think the commercial is very successful and makes the audience happy as well.
M&M Superbowl Commercial
What is the visual style of the film (animated, live action, stop motion)?
Live Action and Animation, they use real people but also the M&M animations
What is the tone (happy, sad, scary, funny)?
Funny, I think this commercial is really funny and I think other people thought so too.
What is the product they're selling?
M&Ms
Who is their Target Audience?
Anyone, probably more adults so that way they can understand the joke and more adults tend to watch the superbowl but anyone can eat M&Ms.
What is the 'problem' that the product is solving?
I don't think there is a 'problem' they are trying to solve in this commercial, they just want to sell their product in a lighthearted funny commercial
How does the commercial talk about these problems?
Again, I do not think they are solving a problem.
Is there a Narrator? If so, is the narrator a voice over (off screen) or a character on screen?
There is a voice for the brown M&M and the red M&M but all other voices are the human actors/actresses and it is a voiceover.
Do you feel that the commercial is successful? Why?
Yes, I think this commercial is really successful, it is funny and gets the product they are trying to sell across in a short and timely manner and it keeps the viewer engaged because this commercial is funny.
2. http://www.youtube.com/watch?v=mS_fc5XVjkc
Gap Kids Christmas Commercial
What is the visual style of the film (animated, live action, stop motion)?
Live action, there are kids singing and dancing
What is the tone (happy, sad, scary, funny)?
This commercial is meant to be happy however, I find it extremely annoying and I can't stand the commercial.
What is the product they're selling?
Gap Kids Clothing
Who is their Target Audience?
Parents and young girls.
What is the 'problem' that the product is solving?
This commercial does not solve any problems either, however the problem about the commercial is that the song the girls sing is annoying and there is screaming the background. I just think it is obnoxious and to overdone.
How does the commercial talk about these problems?
Again, there are no problems they are trying to solve.
Is there a Narrator? If so, is the narrator a voice over (off screen) or a character on screen?
There is no narrator.
Do you feel that the commercial is successful? Why?
No, I don't think this commercial. It is obnoxious and to overdone and the song they sing is annoying. Along with the screaming in the background. I just find this commercial annoying and when I see it, i want to turn it off.
3. http://www.youtube.com/watch?v=BZJ1KVMLjpo
Chevron Gas Commercial
What is the visual style of the film (animated, live action, stop motion)?
Animated
What is the tone (happy, sad, scary, funny)?
I think this commercial tries to stay happy but also informative.
What is the product they're selling?
Chevron Gas.
Who is their Target Audience?
Anyone who drives a car.
What is the 'problem' that the product is solving?
They are trying to make their gas sound like it is the best for a persons car.
How does the commercial talk about these problems?
They talk about where the gas comes from and how how happy they are with their gas.
Is there a Narrator? If so, is the narrator a voice over (off screen) or a character on screen?
Yes, an offscreen narrator.
Do you feel that the commercial is successful? Why?
I think this commercial is successful, it came out in 1979 and I think for its time it is really successful and gets the point across.
4. http://www.youtube.com/watch?v=LamtBiGLzI8
Apple iPhone Commercial
What is the visual style of the film (animated, live action, stop motion)?
Live action
What is the tone (happy, sad, scary, funny)?
Happy and content
What is the product they're selling?
Apple iPhone
Who is their Target Audience?
Anyone, primarily adults.
What is the 'problem' that the product is solving?
They are showing how much they can do on their iPhones and how great they are.
How does the commercial talk about these problems?
It talks about how the iPhone easily solves all the problems and hassles.
Is there a Narrator? If so, is the narrator a voice over (off screen) or a character on screen?
Yes, there is an offscreen narrator.
Do you feel that the commercial is successful? Why?
Yes, I think this commercial is successful, because I have an iPhone and a majority of people I know have an iPhone as well. I think this commercial shows that people would be lost without their iPhone.
5. http://www.youtube.com/watch?v=umczO5Y5Av0
Fancy Feast Proposal Commercial
What is the visual style of the film (animated, live action, stop motion)?
Live action
What is the tone (happy, sad, scary, funny)?
Happy and heart warming
What is the product they're selling?
Fancy Feast Cat Food
Who is their Target Audience?
Anyone with a cat
What is the 'problem' that the product is solving?
They are not solving a problem is this commercial.
How does the commercial talk about these problems?
There is no problem in this commercial.
Is there a Narrator? If so, is the narrator a voice over (off screen) or a character on screen?
There is no narrator, just background music.
Do you feel that the commercial is successful? Why?
I personally love this commercial. I think it is cute and heart warming. They put a lot of thought into it and I think the commercial is very successful and makes the audience happy as well.
Wednesday, March 28, 2012
Updated Brochure
This is my updated brochure. I got rid of the orphans and added a mailing letter to the back. Also, I added a table for the price lists which I like. I also added another photo.
Wednesday, March 21, 2012
Brochure Corporate Idenity
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